7 dicembre 2021 - Stellantis Software Day 2021
Stellantis presenta la strategia software
Durante l’evento digitale, Stellantis ha presentato la sua strategia software per l’uso di piattaforme tecnologiche di nuova generazione, partendo dalle funzionalità già esistenti dei veicoli connessi per trasformare il modo in cui i clienti andranno ad interagire con quest’ultimi, generando approssimativamente 20 miliardi di euro di ricavi incrementali entro il 2030.
Questa trasformazione porterà i veicoli Stellantis dalle attuali strutture elettroniche dedicate, a una piattaforma software aperta che si integra perfettamente con le vite digitali dei clienti. Il risultato è un considerevole ampliamento delle opzioni a disposizione dei clienti per aggiungere funzionalità e servizi innovativi, tramite aggiornamenti over-the-air (OTA), mantenendo i veicoli attuali stimolanti e aggiornati, anche a distanza di anni dalla loro costruzione.
“Le nostre strategie di elettrificazione e software supporteranno la trasformazione per diventare un’azienda tecnologica di mobilità sostenibile, sfruttando la crescita aziendale associata con funzionalità e servizi over-the-air e offrendo la migliore esperienza ai nostri clienti. Con le tre nuovissime piattaforme tecnologiche basate sull’intelligenza artificiale in arrivo nel 2024, implementate sulle quattro piattaforme di veicoli STLA, sfrutteremo la velocità e l’agilità associate al disaccoppiamento dei cicli hardware e software.”
Carlos Tavares, CEO Stellantis
OPENING REMARKS
OPENING REMARKS
Carlos Tavares, Group CEO
“Software strategy is one of the key building blocks of Stellantis' overall strategy to build the most sustainable mobility for our customers.”
“Software will further magnify the DNA of our 14 brands creating a unique experience to each of our customers in the fastest and most cost-efficient way.”
SOFTWARE AS A GROWTH STORY
SOFTWARE AS A GROWTH STORY
Mamatha Chamarthi, Head of Software Business and Product Management
“Our business plan is built on 5 pillars that personalize features for our customers and fleets across our 14 iconic brands.”
“Our research shows that customers see the value in enhanced connectivity, advanced driver-assistance systems and infotainment options.”
“Adding new content through over the air updates leads to a higher resale value.”
TECHNOLOGY PLAN, DIGITAL COCKPIT
TECHNOLOGY PLAN, DIGITAL COCKPIT
Joachim Langenwalter, Head of Software and Hardware Engineering
“The future is all about capabilities that add customer-centric solutions over the vehicle lifecycle. STLA Brain represents a software defined vehicle platform of capabilities...a service oriented architecture.”
Vishnu Sundaram, SVP Cockpit & Connected Services
STLA SmartCockpit: “Our mission is to transform your vehicle into a personalized living space. It is a more natural way to interact with your vehicle based on a combination of several sensors - touch, voice, glance, gesture.”
CAPABILITIES ROADMAP, AIRFLOW, CONVERSATION WITH THE CTO
CAPABILITIES ROADMAP, AIRFLOW, CONVERSATION WITH THE CTO
Yves Bonnefont, Chief Software Officer & Ned Curic, Chief Technology Officer
“Software is reshaping the future of mobility...and we, at Stellantis, are uniquely positioned to make it happen.”
“Today customers expect cars to be always connected, to be smart, even aware of their personal preferences.”
FINANCIAL REVIEW
FINANCIAL REVIEW
Richard Palmer, Group CFO
“We are fully committed to becoming a leading, sustainable, mobility tech company and will execute on this transformation with more than €30 billion of planned investments in electrification and software through 2025.”
CLOSING REMARKS
CLOSING REMARKS
Carlos Tavares, Group CEO
“We are transforming Stellantis into a tech mobility company. We owe it to our customers. We owe it to our brands. We owe it to the principle on which Stellantis was founded.”